Job Details

Contract Type: PermanentRole Type: EmploymentHours: Full timeApplication deadline: Thursday, June 11, 2026 - 16:00Based: NewcastleSalary: £34,630 to 40,160 Per AnnumSalary Type: Salary ScaleLocation: Tyne and WearSchools North East is approaching its 20th year as the region's dedicated, independent voice for schools. Over that time, we have grown into a highly successful, dynamic, and influential charity, representing over 1,150 member schools in the North East and 400 specialist schools nationally through the National Network of Special Schools for School Business Professionals (NNoSS). Our reputation as the Voice of North East Schools is firmly established and trusted by our members, respected by policymakers, and recognised nationally.We are now entering the next phase of our journey and are recruiting a highly motivated Marketing Manager to join our small but ambitious team. This is a diverse and fast-paced role with the opportunity to develop and deliver marketing activity that makes a real difference to schools across the region and beyond.The role requires someone with strong marketing experience who is creative, commercially aware, highly organised, and confident working across a broad range of projects and platforms. You will lead, manage and deliver marketing across Schools North East, the National Network of Special Schools for School Business Professionals (NNoSS), Jobs in Schools | North East, policy activity, and our extensive events programme.You will be joining a small, committed and high-performing team, where people take ownership, work at pace, and care deeply about the difference we make.The RoleThe Marketing Manager will work closely with Directors and colleagues to drive engagement, growth, income generation, and brand visibility across Schools North East and its associated programmes. As a key member of the leadership team, you will develop and deliver a coordinated marketing and communications approach that supports the charity's strategic priorities and strengthens its position as the Voice of North East Schools.Key ResponsibilitiesRevenue & GrowthDevelop and deliver annual marketing and communications plans aligned to organisational prioritiesRevenue Generation & Commercial Growth: Drive delegate acquisition and membership growth through targeted campaigns to improve conversion rates, delegate numbers, and membershipsSegmented Engagement: Lead the development of tailored engagement strategies for different stakeholder groups, ensuring communications are purposeful, relevant and aligned to the needs of schools, partners, sponsors and wider stakeholdersDigital Transformation: Lead the strategic expansion of our digital presence to increase professional visibility and high-level engagementContent, Campaign & Brand CoherenceCampaign Leadership: Lead integrated marketing campaigns that amplify the commercial and reputational impact of the events programme, membership offer and policy influence workBrand Guardianship: Manage the brand identity across all internal and external channels to ensure total consistency of the Schools North East "Voice"Comms Innovation: Reinvigorate e-comms with a dynamic approach designed to reduce information overload and improve engagement metricsPolicy Distillation: Distil complex policy and educational information into clear, compelling narratives that support organisational advocacySystems, Analytics & Team LeadershipPerformance Metrics: Utilise data analytics and member feedback to report on ROI and justify marketing effort and spendOperational Optimisation: Lead the development and optimisation of the CRM and websiteCross-Functional Integration: Work as the Glue between Business, Events, and Policy teams to ensure marketing activity directly supports their specific delivery goals, marketing operations, improving user experience, and ensuring strict data complianceTeam Mentorship: Line manage the Marketing & Communications Officer, setting clear KPIs and fostering a high-performance, collaborative cultureEssential RequirementsStrong interpersonal skills: The ability to build positive relationships with colleagues, members, sponsors, partners and external stakeholdersHighly motivated: The ability to manage competing priorities, work at pace, and deliver high-quality outcomes to deadlineDelivery track record: Demonstrable experience of marketing that supports audience growth, engagement, events, memberships, and income generation. A strong history of managing multi-channel campaigns that have had a measurable impactDigital performance: Demonstrable experience of improving website performance through SEO, content optimisation and user journey design, resulting in measurable outcomesTechnical proficiency: Experienced in using CRM platforms, website content management systems, analytics platforms, social media channels and other marketing technologies to support organisational objectivesAnalytical mindset: Ability to use data-driven insights to shape messaging and improve the effectiveness of marketing spendStrategic distillation: Exceptional ability to translate complex information into messages that drive stakeholder actionLeadership capability: Proven experience of leading projects or teams, with a demonstrable ability to mentor, develop, and foster a high-performance cultureDesirableExperience in the education, charity, membership, or public sectorFormal line management experience (e.g., 1–3 direct reports), including setting objectives and conducting reviewsTo ApplyPlease submit your full CV, clarifying any gaps in employment, along with a cover letter clearly linking your skills and experience to the job description and person specification to recruitment@schoolsnortheast.com, FAO Lindsay Gerencser.#J-18808-Ljbffr